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Conversion Rate Optimization (CRO)

Do you need visitors or action takers?

 

Conversion Rate Optimization.

 

Your products rock. You have a shiny, new website with pretty buttons. The site’s also attracting a good amount of traffic.  So why aren’t there any sales?

 

Why is no one signing up for your newsletter? 

 

What’s missing?

63% of companies don’t have a structured approach to optimization.

No wonder so many brands fail to survive in the digital savannah. They invest a lot of money on generating traffic. Yet fail at engaging visitors once they’re there. 

What happens next after the traffic?

 

Conversion Rate Optimization (CRO), ensures that people who visit your site takes action – big or small. It makes use of data and feedback to improve your site’s performance.  

Let’s turn your page views into profits.

At Lions Creative, we go beyond quick wins and quick fixes. Our team of designers, marketers, developers and analysts work hand in hand to build (and enhance) smarter websites that works for your customer. 

 

DIVE INTO THE LION’S DEN,

AND SEE WHAT WE OFFER.

SITE AUDIT + EXTENSIVE RESEARCH

We’ll be honest. A huge chunk of our time is spent on research. Without it, we can’t start optimizing.  After all, testing without data is just guessing.

 

This service lets us:

  • Find out what’s going on (Audit)
  • Discover the why’s (Research)

 

Our team will conduct an in-depth evaluation of your site’s current performance. From user engagement to conversion. We dig deep to uncover areas that need to be prioritized. 

 

Then, we’ll look into your audience and competitors. We use various methods to learn common and unique data patterns. This helps us understand what’s working and what doesn’t in your business.

 

ENHANCED UX AND UI DESIGN

Designers are responsible for fixing and enhancing your website’s touch points. With your data, our team will create a mock-up for your site.  So that visitors get to have an awesome experience in your page. 

 

Let our high-performing (and scientifically backed) visuals, controls and tweaks do the talking. 

 

Our talented lions can design and optimize:

 

  • User journeys
  • Paths to conversion 
  • Page layouts

 

HYPOTHESIS & TESTING

What makes an idea worth testing? The right hypothesis can make a difference. It lets you run tests that drive valuable marketing insights.  However, the wrong one can waste your time and efforts.

 

We tackle CRO like a full-blown science experiment. A structured approach lets us create solid hypotheses based on your data. And determine which tests to run according to their:

 

  • impact
  • value 
  • difficulty

Our team will then run A/B tests. We’ll split your traffic between different test variations and track the results. This is done to understand how traffic performs in different scenarios.

ANALYTICS, REPORTING AND REFINEMENT

Results gathered from testing will be organized and analyzed. It will then be assembled into a custom report via Google Data Studio. We’ll tell you everything you need to know.  

 

No mystery involved. 

 

We’ll continuously test, tweak and optimize to keep your site fresh and valuable. With every test building on the success of the previous one.

 

FREQUENTLY ASKED QUESTIONS (Optional Content)